OnUp
OnUp is a boutique consulting firm guiding online retail and cpg brands with strategic clarity and independence.
Driven by a strong sense of place and industry expertise, Hinshaw envisioned a female-founded, independent firm free from big-agency jargon. From naming and brand strategy to design, we crafted a creative identity that reflects the founder’s vision and personal essence.
deliverables
VISUAL identity
Brand strategy
site design
industries
tech
Year
2023
client
amanda hinshaw gordon
